Lendlease has partnered with the City of Melbourne on the revitalised southern site of the Queen Victoria Market (QVM) precinct, now formally approved by the Victorian Department of Transport and Planning.

McGregor Coxall joins the design team headed up by NH Architecture alongside Kerstin Thompson Architects, 3XN Australia, Searle x Waldron Architecture, Openwork, McGregor Coxall, Lovell Chen, and Urbis.

Gurrowa Place, which is part of the largest urban renewal project undertaken by the City of Melbourne, will revitalise the QVM precinct’s 3.2-hectare southern site with new commercial, retails, and public open space.

The approved plan includes a 1.8-hectare public park which will be known as Market Square designed by the City of Melbourne in collaboration with Lendlease, and consortium design team.

The sites history has been honoured following extensive consultation with Wurundjeri Elders. The name ‘Gurrowa’ meaning place of exchange and interchange to the Traditional Custodians of the Country on which the QVM resides.

Sally Capp, Lord Mayor, City of Melbourne says: “Gurrowa Place will become home to thousands of new residents, attract more market customers and boost business for traders – while unlocking one of the largest open spaces in the CBD.

“We’re one step closer to starting work to enhance the traditional market experience Melburnians and visitors know and love.

“This $1.7 billion vote of confidence from Lendlease is Council’s most significant partnership with the private sector – which will create more than 4,000 jobs and secure the market’s future.”

Tony Lombardo, Global CEO of Lendlease says: “The $1.7b Gurrowa Place project represents an enormous opportunity to revitalise one of Melbourne’s most-loved precincts with new public space, retail, office and housing.”