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Rick Roberts Way

Hadley Property Group / London, UK.

Led by Hadley Property Group, dRMM, and McGregor Coxall, the team won a London Legacy Development Corporation design competition for the last remaining development site within the London Olympic Park, Rick Roberts Way. The Rick Roberts Way initiative represents a landscape-led masterplan, deeply rooted in fostering community and environmental resilience.

At its heart, the proposal champions a holistic vision of urban connectivity, using food as a medium to unite, cultivate, and prosper. Through the innovative introduction of Chiringuitos kiosks, the project bridges commerce with culture, creating dynamic spaces of engagement and enterprise. The encompassing design pays homage to Stratford’s layered history while envisioning a sustainable future.

Key landscape features like the ‘Neighbourhood Stitch,’ Rick Roberts Park, and a mix of biodiverse habitats not only enhance aesthetic appeal but also address pivotal issues of climate resilience and urban heat. These elements are intricately woven into the urban fabric, facilitating active lifestyles and fostering community cohesion.

In sum, this proposal embodies a harmonious blend of urban and green, marking Stratford’s transition into a thriving, inclusive, and sustainable future.

Year

2002-2026

Site Area

2 ha

Services

  • Community Engagement
  • Cycleways
  • Play Space
  • Park
  • Public Realm Planning and Design
  • Regeneration
  • Streetscape
  • Water Sensitive Urban Design [WSUD]

Collaborators

  • dRMM
  • Deloitte
  • Mayers Brown
  • Splash Architecture
  • Logika
  • Eight Versa
  • Buro Happold
  • Greengage
  • TPS
Black and white photo of Michael Cowdy with short hair and a beard, smiling slightly, wearing a dark blazer over a plain T-shirt, standing in front of a plain background.
Talk to Michael Cowdy about Rick Roberts Way
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A colorful, illustrated map of the Roberts Way community area with various labeled regions. Highlights include spaces for events, community hubs, a community restaurant, cycling areas, playgrounds, living/work areas, and green spaces. The title reads "A vision for People and Planet.
A detailed illustration of a city block featuring multiple colorful buildings, including tall skyscrapers, smaller structures, and greenery around. Rick Roberts Way winds through the area. Two rivers flow on either side of the block, and various infrastructure elements like roads and bridges are visible.
A lively urban scene along Rick Roberts Way features people biking, walking, and socializing. A circular inset shows a hand repairing a bike. Buildings, trees, cafes, and string lights create a vibrant atmosphere. A bike mechanic station is visible in the background, emphasizing mobility and community.
Illustration of a young person fixing a bicycle wheel in a community space on Roberts Way. In the background, people attend a free fitness class, someone picks up an online order from a locker, and a family walks by a wall with the “Bike Repairs” sign.
An illustrated urban scene featuring people walking, biking, and socializing in a vibrant city plaza on Rick Roberts Way, surrounded by mid-rise buildings with balconies and large windows. Trees, greenery, and birds enhance the lively atmosphere, with cars and a bus in the background.
A lively urban park scene unfolds along Rick Roberts Way, featuring people walking, cycling, and interacting. High-rise residential buildings surround the park, which is filled with trees and green spaces. Birds fly above as adults, children, and pets enjoy various activities in the vibrant setting.
Illustration of a lively urban neighborhood along Rick Roberts Way with high-rise buildings, people walking, biking, and interacting. Children play, adults converse, and trees provide greenery. The scene includes outdoor seating, a cafe, and various activities, creating a vibrant community atmosphere.
A lively cityscape with modern buildings and abundant greenery lines Rick Roberts Way. People are seen walking, biking, and riding scooters. Some buildings have greenery on terraces, and a tall skyscraper stands in the background. The sky is clear with birds flying.

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